Happy Book Birthday to “Think Zebras,” by Kathryn Scott

Join me in wishing a happy book birthday to Kathryn Scott’s Think Zebras. For this book, I performed several rounds of early editing, and then later did the book’s interior layout, cover design, and ebook conversion.*

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About the Book

A lowly virus, a disturbed mind, and an internal power struggle. A common illness is killing the elderly in Revere County, but Mary Campbell, the nurse supervisor for the understaffed Communicable Disease Control Unit, is told not to worry. The increase in outbreaks is likely due to a new strain of the virus circulating in the United States. But something feels wrong. Mary senses she’s overlooking an important link. To uncover the connection, she reluctantly embraces a new strategy suggested by her department’s maligned bioterrorism coordinator. Set two years after the 9/11 attacks, Mary’s investigation exposes not only the menace behind the outbreaks, but a greater threat to her community that requires her to make a painful sacrifice.

Think Zebras is available as both paperback and ebook thought most major book retailers (ISBN 9780692661253).

*My services were contracted by Indigo Editing & Publications.

Happy Book Birthday to…My Book!

Join me in wishing a happy book birthday to my own book, A Little Bit of Advice for Self-Publishers!

A Little Bit of Advice for Self-Publishers

About the Book

For over a decade, publications consultant Vinnie Kinsella has been helping authors navigate the complex self-publishing landscape. Now he’s brought his top tips together in one succinct volume. Ranging from the practical to the personal, these tips offer insight into what sets successful self-publishers apart from the rest. Illuminate your book’s path with A Little Bit of Advice for Self-Publishers.

You can order the book book directly at vkbps.com/book or through your favorite bookstore.

ISBN: 978-0-692-65226-8

Paperback: $7.99

Ebook: $3.99

Happy Book Birthday to “Finding The Right Message,” by Jennifer Havice

Join me in wishing a happy book birthday to Jennifer Havice’s Finding The Right Message. For this book, I did the ebook conversion.*

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About the book

Imagine if you could connect with your website visitors the moment they landed on your site. They understood exactly what kind of value your product or solution provided. And they were eager to join your email list or hit the buy button.

What would that mean to your business?

In Finding The Right Message, pro conversion rate optimizer and online copywriter Jen Havice walks you through how to ask the right questions of your customers to learn what they need to hear from you to take action on your website.

In the book you’ll get a step-by-step guide that any small business owner or marketer can easily start using. You’ll learn:

  • Step-by-step process for review mining so that you can paint a picture of your customers with the words they use
  • Best practices for conducting interviews and surveys
  • How to analyze your voice of customer research findings and apply them to your copy
  • How to write a value proposition that speaks directly to the customer’s problem and how your product of solution will help fix it
  • What the differences between features and benefits really are and how that affects your website copy

Finding the Right Message is available on Amazon.com.

*My services were contracted by Indigo Editing & Publications.